WRMS Global

Case Study

Late Blight disease in Potato

Background

Late Blight is a lethal potato disease. In 2006 PepsiCo contract farmers lost 60 % of their crops due to this bane. It was difficult to extend cover under existing Crop Insurance programs due to moral hazard.

What We Did

Analyzed & found high correlations between location, humidity, and temperature.

Created an index to cover blight risk specific to the region.

Installed weather stations to minimize basic risk; critical for extending this kind of cover.

Impact

Successfully ran the project for 10+ years.

Covered 10000+ potato farmers.

Enabled risk-free investment of small & marginal farmers in smart technology.

Demonstrated how insurance can be used by contract farming companies to sustain their farmer base.

 

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