WRMS Global

Case Study

Late Blight disease in Potato

Background

Late Blight is a lethal potato disease. In 2006 PepsiCo contract farmers lost 60 % of their crops due to this bane. It was difficult to extend cover under existing Crop Insurance programs due to moral hazard.

 

What We Did

  • Analyzed & found high correlations between location, humidity, and temperature.
  • Created an index to cover blight risk specific to the region.
  • Installed weather stations to minimize basic risk; critical for extending this kind of cover

 

Impact

  • Successfully ran the project for 10+ years
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  • Covered 10000+ potato farmers
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  • Enabled risk-free investment of small & marginal farmers in smart technology
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  • Demonstrated how insurance can be used by contract farming companies to sustain their farmer base
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